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Bing Continues to Gain Ground, Amazon is Top Retail Site by Paid Traffic
Another month, another gain for Bing-powered search, according to Experian Hitwise.
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iPhone is the Clear Leader in Mobile E-mail Opens
According to Knotice, a digital marketing communications company, the iPhone clearly dominates the field when it comes to e-mail opens.
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Mobile Campaigns Yield Better Results Than Traditional Online Campaigns
Mobile ad campaigns lead to better results in unaided awareness, aided awareness, ad awareness, message association, brand favorability and purchase intent than traditional online ad campaigns, according to InsightExpress.
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Android Passes iOS as the Most Popular Smart-Phone OS
According to Millennial Media’s Mobile Mix report for December, Android leapfrogged Apple’s iOS to stake the claim of being the largest smart-phone OS in December.
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An Unlikely Source of Inspiration
People who move to New York City do so for the same types of reasons that compel people to move to any other city, generally a combination of love, work, school, family, or longing. When it…
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interclick Appoints Industry Executives to Expand Boards
interclick inc. (Nasdaq:ICLK) announced today the appointment of Bill Wise, current CEO of MediaBank and former DoubleClick, Right Media and Yahoo executive,
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Advertise.com Expands Advertisers’ Options for Engaging Consumers with its Email Content Network (ECN)
Advertisers can reach millions of new opted-in consumers
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Android Continues to Surge and Overtakes iPhone, Teens Send Lots of Text Messages
According to the latest figure from comScore, Google’s Android devices have finally leapfrogged over Apple’s iPhone smart phones in the U.S.
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Internet Ad Spending Rises 7.7%
According to the latest numbers from Kantar Media, overall ad spending in the U.S. grew 6.4 percent during the first nine months of 2010, with the Internet sector seeing even bigger growth in that stretch.
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Retail Search Advertisers Saw Return on Ad Spending Rise 25% in the 2010 Holiday Season
Kenshoo, a search marketing and online advertising company, recently released its “Kenshoo 2010 Online Retail Holiday Shopping Report,” which includes a good number of findings.
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