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Android Creeps up to Owning Half the U.S. Smartphone OS Market in January
According to comScore’s latest MobiLens data, Google’s Android mobile OS got even closer to owning half of the U.S. smartphone OS market in January.
In terms of original equipment manufacturers (OEM), Samsung finished the…
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Kindle Fire: 33% of Tablet Traffic in December
According to Jumptap’s MobileSTAT (Simple Targeting & Audience Trends) report for February, Android and iOS account for 91 percent of the smartphone OS market. The report also found that a third of tablet traffic in December came from the Kindle Fire.
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Tablet and Smartphone Ads Are More Effective in Germany, Italy, UK Than in US
New research from Nielsen finds that the impact of mobile ads on tablets and smartphones is greater in Italy, Germany and the U.K. than in the U.S.
Regarding the impact of mobile advertising on tablet owners after seeing a mobile ad on their device…
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Facebook Is the Most Valuable Social Media Brand in 2012
According to a global study from BV4 and the Department of Social Media Management at the HWZ University of Applied Sciences in Business Administration Zurich, Facebook sits atop the heap of social media brands in terms of value in 2012.
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The Week in Review
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Google Accounts for 75% of Total Mobile Data Traffic Produced by Advertisements
According to a report from Bytemobile, Google is responsible for 75 percent of total data produced by mobile advertisements. Also, the majority of total data traffic generated by iPhones and iPads comes from just three apps.
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Understanding the Current Landscape of Lead Generation
At this year’s LeadsCon, the best from around the customer acquisition landscape gathered. As is the case with past shows, there are almost two shows in one. There is the show that takes place during the sessions where the focus is a mix of educational, informational…
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Webair Carrier Neutral Cloud: Open Network Access in the Cloud
New York, NY (February 28, 2012) – Webair (www.webair.com), the leader in hosting solutions, today unveiled their Carrier Neutral Cloud Service, offering clients the flexibility and freedom of a cloud hosting environment while providing total control over…
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Komli Media Acquires Admax, South East Asia’s #1 Media Network Strengthens its leadership position in Asia Pacific
India, February 29, 2012: Komli Media, Asia Pacific’s leading media technology company, today announced its acquisition of Admax Network, South East Asia’s (SEA) largest digital media network. With a monthly reach of over 90 million unique users, Admax covers six of the world’s fastest growing markets: Indonesia, Malaysia, Philippines, Singapore, Thailand and Vietnam.
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The Week in Review
Headlines from the industry.
To receive daily updates please visit the Digital Moses fan page
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