According to MarketLive, 21 percent of online buyers in the U.S. plan to purchase holiday gifts with their mobile devices this year, a large increase from the 11 percent who planned to do the same last year. The survey also found that 42 percent of online shoppers will check for sales and specials via their […]

There’s been plenty of attention given to mobile payments recently, but traction with consumers is yet to be seen. The benefits of mobile payments for technology companies and merchants are clear enough: they fit into advertising and deals businesses, and they can allow merchants to avoid interchange fees that credit card companies charge them, for […]

Groupon is partnering with YaDig.com to enable consumers in the Middle East to read about and review businesses before buying online deals from them. YaDig is a regional review site. It’s sharing of reviews on Groupon.ae will be the first time YaDig is sharing its reviews with a site. All Groupon.ae users will now be […]

Every day, we try our best to post valuable content for marketers who are interested in learning more about lead generation and local commerce. While it’d be great if everyone could stop everything they’re doing and give their full attention to all our posts the moment they go up on the site, we know you […]

According to Nielsen’s Global AdView Pulse report, Internet ad spend grew 7.2 percent in the first half of 2012 compared with the first half of 2011. Meanwhile, radio ad spend grew 6.6 percent, followed by cinema with 5.9 percent growth, outdoor with 4.7 percent growth, television with 3.1 percent growth and newspapers with 1.6 percent […]

Trefis, a financial platform that aims to show how a company’s products affect its stock, thinks Groupon’s stock is worth $7.75 a share, significantly higher than its current sub-$5 level. Despite the company’s struggles

The Federal Trade Commission (FTC) held a one-day summit Thursday on the topic of robocalls. “Robocalls: All the Rage” covered the whole gamut of robocalling-related topics, from the formative days of telephonic technology, to the rise of VoIP, to the laws regarding robocalls, to the call-blocking technology available today, among many others. While there were […]

Bend, OR-October 19, 2012, Quickie Marketing Inc. (QMI), a leading data hygiene company, announced today that it has rebranded.

By James Carner, founder, Quickie Marketing

What goes into list hygiene, besides removing traps, bounces, complainers and litigators? Many publishers purchase, lease or trade email lists. Each week my company scrubs anywhere from 5-10 GB of new data. That’s roughly 200 million emails every seven days, if not more, “worldwide.” With this much data trading hands, it’s imperative to keep it clean. List hygiene is not just about removing spamtraps, complainers, bounces and litigators — there’s a lot more.

Zendesk, a customer service software and support ticket software provider, put together an infographic about the importance of loyalty rewards. The company says loyalty rewards are marketing tools that encourage people to become repeat customers (e.g., punch cards). But brands also need to focus on providing great products, services or customer service to foster loyalty. […]