Jay Freedman has been appointed Vice President of Brand Sales at interCLICK (http://www.interclick.com), one of the nation’s largest Internet advertising networks, and a wholly-owned subsidiary of Customer Acquisition Network, Inc. (OTCBB: CACN).

It’s the Holiday Season and Santa isn’t the only one making his list and checking it twice. Networks and Merchants all over the World Wide Web are busy making their lists as well.

Online lead generation is the fastest growing segment in online advertising. Lead generation is growing more than twice as fast as the online advertising market and, at last count, was valued in excess of $1.3 billion per year.

In this week’s Trends report, we introduce the notion of affiliate accountability, not that affiliates have thus far in their existence acted without accountability, but for reasons both valid and not…

In last week’s article, we looked at something we called the Affiliate Divide, a term we defined to describe the gap that separates, and the one that some cross, when they go from being independents to owners of…

A couple years ago there was widespread ambivalence concerning the real potential that online video held for financial viability.

A recent report released by the Pew Internet and American Life Project indicated that 47% of U.S. adult Web users have searched for information about themselves

Adults in the U.S. watch more professionally-produced television programming than they do user-generated videos on “alternative devices”, which includes computers, mobile devices, and digital media players.

Phishing attacks in the U.S. cost unknowing victims $3.2 billion in 2007. For the year ending August 2007, 3.6 million adults in the U.S. lost money because of these attacks,

Well, the year is coming to a close, and it seems like a good time to look back on the major trends of the year in our industry.