Articles by

Reiki Healer Thick Black Mad Stealer

A break from Direct marketing talk, The column may be about politics, or sex, religion, lost youth, lost love, or lost lives, but it will be something that relates to you. It will be something that relates to us all.

Ready, Set, Launch!

WHAT'S THE sexiest word in the English language? Any marketer knows: "NEW!" But with a slew of new products hitting store shelves, it takes a savvy promoter

Rising Falling Flutterbyes

A break from Direct marketing talk, The column may be about politics, or sex, religion, lost youth, lost love, or lost lives, but it will be something that relates to you. It will be something that relates to us all.

Shell Gift Card Doubles Credit-Card Applications

Shell Oil Products U.S. credits cash incentives for doubling the number of applications for its Shell-branded credit card. Shell garnered 130,000 applications in second-quarter 2004, double the number for the same quarter in 2003. Shell dangled a $20 ...

Equity Becomes EMAK, Expands Beyond Premiums

Equity Marketing changed its corporate name this month to reflect its global growth and disparate marketing services. Now called EMAK Worldwide, the Los Angeles-based agency touts marketing services beyond its flagship premiums business. EMAK continues ...

Run On

A break from Direct marketing talk, The column may be about politics, or sex, religion, lost youth, lost love, or lost lives, but it will be something that relates to you. It will be something that relates to us all.

The Trip D

A break from Direct marketing talk, The column may be about politics, or sex, religion, lost youth, lost love, or lost lives, but it will be something that relates to you. It will be something that relates to us all.

Pick One

A break from Direct marketing talk, The column may be about politics, or sex, religion, lost youth, lost love, or lost lives, but it will be something that relates to you. It will be something that relates to us all.

Icy Ball

A break from Direct marketing talk, The column may be about politics, or sex, religion, lost youth, lost love, or lost lives, but it will be something that relates to you. It will be something that relates to us all.

PROMO MAGAZINE’S 2005 SAMPLING CHART

COMPANY/PROGRAM PROGRAM DESCRIPTION DATES OFFERED DISTRIBUTION COST Active Marketing GroupYouth Sports TournamentsEndurance Events/RacesFitness Walks/FestivalsPark