Articles by

DM Pimping Cartoon V20

Persistent Screamers become comic book creations in the newest addition to the Confidential, DM Pimping. The Web Surfing Sinners get brought to animated life in this weekly cartoon for the online media masses. Click below to get flashed by the prettiest peons and ugliest underbelly of affiliate life.

MySpace Going Mobile

MySpace is a hugely popular social networking site for teens and young adults in their twenties, which is also a very lucrative demographic for wireless phone companies. This common denominator clearly indicates why MySpace has...

Lead Markets

The “interpreter of supply and demand,” that was a definition I came across when trying to figure out how to describe markets and marketplaces. When I hear the word, I think of the stock market, of people buying and selling in...

Best Western Sends a Loyalty Member to World Cup

Best Western International and MasterCard International have teamed up to send a loyalty program member and a guest to Germany this summer for the 2006 FIFA World Cup soccer tournament, and a special meeting with Hall of Fame soccer superstar, Pelé.

P&I Postscript

SOCIETY OF INCENTIVE & TRAVEL EXECUTIVES: (SITE) has opened its first regional office in Europe. The office

Make it like Google!

Web designers - what a difficult job. Having to listen to marketers, systems, and business development folk harp on about what they want a page to look and ‘feel’ like.

DM Pimping Cartoon V19

Persistent Screamers become comic book creations in the newest addition to the Confidential, DM Pimping. The Web Surfing Sinners get brought to animated life in this weekly cartoon for the online media masses. Click below to get flashed by the prettiest peons and ugliest underbelly of affiliate life.

Effectiveness in Lead Generation

As initially covered in Anatomy of a Lead Gen Industry, the business of lead generation can be broken down into three main components: