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86% of All E-Mails were Spam Messages in September
Symantec’s October “State of Spam” report notes an increasing number of e-mails containing malware, new popular spam subject lines and that the vast majority of e-mail messages were spam in September.
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Facebook Traffic Increases 194% in September
According to recent figures released by Experian Hitwise, the number of visits to Facebook in September increased nearly threefold from a year ago.
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Online Marketing Works Well in the UK
According to the AT Internet Institute, more than half of the visits to Web sites in the U.K. using online marketing campaigns come from these very campaigns.
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Unofficial AdTech Pre-Party Attracts Additional Sponsors
Unofficial AdTech Pre-Party Attracts Additional Sponsors for the “No Bull Party” featuring the only Bikini Bull Riding Contest in NYC.
Unique sponsorship opportunities attract “FRIENDS OF XY7” to get involved for the most outrageous party for the 3rd year in a row. -
Jon Fondy and Kevin DeVincenzi interview email industry experts
Jon Fondy and Kevin DeVincenzi interview email industry experts and referee heated debates on weekly internet radio show “Inboxed”, the new weekly series that “shows listeners how to deliver on email marketing strategies without going postal” is now available on the iTunes Podcast Directory. The weekly series airs live on WebmasterRadio.FM Wednesdays at 5pm Eastern/2pm Pacific.
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Free Diapers and the Future of Incentivized Marketing
It turns out that you can learn a lot from an offer for free diapers. For us, that journey into free diaper land helped cement a belief surrounding the email submit space – that not only is there continued consolidation but that the…
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Free Diapers and the Growing Barrier to Entry
If you had asked us in 2004 if email submit offers would still exist in 2009, we would have bet money against it. Fortunately, we didn’t bet money because we would have lost. For reasons outlined in our overview of the incentivized…
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Agencies
Best Practices for Taking up the Cause
Given the choice between purchasing a box of Honey Nut Cheerios to help benefit a local school or buying a similar brand offering no such promotion sitting on shelf next door, many people will choose the charitable offer
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First Half of 2009: $10.9 Billion in Online Ad Revenues, Down 5.3%
According to a recent report released by the Interactive Advertising Bureau and PricewaterhouseCoopers LLP (PwC), Internet advertising revenues in the U.S. during the first half of 2009 were $10.9 billion, reflecting a 5.3 percent decline from the same time span last year.
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IE Loses Global Ground, Firefox, Safari, Chrome, Opera Gain
According to the latest figures released by Net Applications, Microsoft’s Internet Explorer is continuing to lose ground as its four main competitors are increasing their respective market shares.
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