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Too Taboo to Talk Tatto?
As is often the case around the time of a trade show, sometimes the biggest news happens outside of the event and not on its stages. That seems apt in this case, where before ad:tech San Francisco opened, it became known that one of the conference’s…
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The Week in Review
Headlines from the industry. To receive daily updates please visit the Digital Moses fan page
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Nearly 60% of Marketers Use Social Media for 6+ Hours Per Week
The “2011 Social Media Marketing Industry Report: How Marketers Are Using Social Media to Grow Their Businesses,” from Social Media Examiner, shares gobs of insights into how marketers are using social media and what their future plans with social media are. Among the findings was that the majority of…
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Global Mobile Advertising: $3.3 Billion in 2011
A recent report from information technology research and advisory firm Gartner forecasts that mobile advertising around the globe will more than double in 2011, with the North American market accounting for about a fifth of this year’s…
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Spend on Digital Video Advertising Set to Rise 22% in the Next 12 Months
A survey recently released by the Interactive Advertising Bureau (IAB) shows, among many things, that advertisers see audiences respond better to digital video advertising (DVA), and that online video is seen as more trackable, targetable and less expensive.
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Mobile Ad Networks: $794 Million in Media Spend in 2010
According to AccuStream Research, $794 million in media spend was generated by mobile advertising networks across the globe in 2010.
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When to Tweet, Email, Facebook and Blog
A webinar presented by HubSpot reveals a wealth of information regarding when to update your Facebook status, post tweets, publish blog posts and send out emails. One common takeaway for all these activities: do it more often.
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Nearly 25 Million U.S. Mobile Subscribers Watch Video on Mobile Phones
According to recent numbers from The Nielsen Company, nearly 25 million U.S. mobile subscribers watched video on their mobile devices in the fourth quarter of 2010, up more than 40 percent from the same quarter in the previous year.
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The Week in Review
Headlines from the industry.
To receive daily updates please visit the Digital Moses fan page -
Gambling on Gambling
Last week we talked about an issue facing the more traditional side of affiliate marketing, one that has already had incredibly serious implications for the affiliate marketing space and could have equally monumental implications for the broader…
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