Author

  • Advertisers Eyeing Podcasts

    Nielsen Analytics released a report titled “The Economics of Podcasting” last week. In the report it was indicated that podcasts are garnering an increasing audience of listeners, which has caught the eyes of advertisers…

  • Lap Top Design Contest Draws Hundreds of Contestants

    Laptop Design USA was looking for a few good computer geeks to create a unique design for the cover of a lap top computer.

  • Comcast Debuts CD Sampler of Internet Sites

    There’s a new kind of premium that helps consumers tame the Internet. It’s a CD that lists—and links—the top Web sites on a given topic, from music or golf to diabetes or pet care.

  • P&I Postscripts

    CINGULAR WIRELESS: has been courting Ohioans with a…UNITED AIRLINES: is out with a new…

  • Discovery Channel Sinks Teeth Into Shark Stunt

    Discovery Channel is making sharks come alive with a new buzz campaign to promote its annual Shark Week programming, a weeklong marathon on sharks.

  • SPOTLIGHT ON

    – Find out how Tanya got her start in the industry
    – Find out about BlinkAds
    – Learn where Tanya thinks the industry is heading

  • Topix, ShopLocal Offer Local Online Ads

    Local news aggregator, Topix.net, and ShopLocal.com have teamed up to offer a way for big and small brands to advertise to specific localities online using a ZIP code-based system…

  • Health Search Engines Wanted

    According to JupiterResearch, 71% of online consumers run queries through search engines in order to find answers to health-related questions, but only 16% of them find the information they want. This seems to indicate that there…

  • Microsoft and Yahoo Open Up to Each Other

    Numbers two and three in the instant messaging realm have finally made visible steps towards an alliance that they announced back in October. In what would appear to be a viable threat to AOL’s number one AIM, Microsoft’s…

  • Mozilla Will Immortalize Evangelical Users

    Dedicated users of the Firefox Web browser will have a shot at being written into the very source code of the next version of the browser, Firefox 2.0. In observance of the Mozilla Foundation’s three-year anniversary, on July 15 the…