HubSpot’s “The 2012 State of Inbound Marketing” reveals the findings of a January 2012 survey of 972 marketing professionals. Among the key takeaways is that inbound marketing-dominated organizations benefit from a drastically lower cost per lead than marketing-dominated organizations.

According to a report from Bytemobile, Google is responsible for 75 percent of total data produced by mobile advertisements. Also, the majority of total data traffic generated by iPhones and iPads comes from just three apps.

At this year’s LeadsCon, the best from around the customer acquisition landscape gathered. As is the case with past shows, there are almost two shows in one. There is the show that takes place during the sessions where the focus is a mix of educational, informational…

New York, NY (February 28, 2012) – Webair (www.webair.com), the leader in hosting solutions, today unveiled their Carrier Neutral Cloud Service, offering clients the flexibility and freedom of a cloud hosting environment while providing total control over…

India, February 29, 2012: Komli Media, Asia Pacific’s leading media technology company, today announced its acquisition of Admax Network, South East Asia’s (SEA) largest digital media network. With a monthly reach of over 90 million unique users, Admax covers six of the world’s fastest growing markets: Indonesia, Malaysia, Philippines, Singapore, Thailand and Vietnam.

Just like you, the cpa world is something we think about all the time. I was last active on a day to day basis when ringtones were still hot. It was a fun time and so many people did so very well. It was quintessential cpa network days. Each network had a ringtone offer…

The CPA network space has started the year off with a bang. The trouble being that it isn’t necessarily a good bang. One storied network has fallen and the buzzards are swirling around another. On the surface their troubles seem so simple; they go like this. They floated…

According to the latest figures from comScore, Hulu remained the top U.S. online video ad property by video ads viewed in January. The monthly report also noted that 84.4 percent of the U.S. Internet audience viewed online video during the first month of 2012.

According to new findings from Flurry, U.S. ad spending on mobile in 2011 lagged well behind the actual consumers’ time spent on the medium relative to others.

According to a report from xAd, click-through rates (CTR) for search ads outperformed CTR for display ads in the fourth quarter of 2011. Also included in the report is the finding that mobile search activity peaks at the end of the workweek.