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Facebook, Twitter and Blogger Are Most Popular Social Media Sites Used by Companies
Aggregating data from the likes of Simply Zesty, Pingdom and Google, Search Engine Journal offered a neat visual overview of the social media landscape in an infographic titled “The Growth of Social Media.” Among the many tidbits of information is a listing of the most popular social media sites utilized by…
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Paid Search Is on the Rebound in the Q3 2011
“NFL football players and team owners are back to playing, children are back at school, and paid search marketers are back to buying keywords,” writes Craig Macdonald, chief marketing officer and vice president of products for Covario. The company projects that paid search will rebound in the third…
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Adility Secures Funding from High Profile Investors Jeremie Berrebi (Kima Ventures), Joe Lonsdale (Palantir/ Addepar) and Pietro Dova (XG Ventures)
Funding Secured after Fortune 500 Companies and Online Publishers Adopting Adility’s Disruptive Approach Enabling Online to Offline Commerce
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For Love or Money
Our industry has struggled with many things. The performance marketing and cpa network in particular continue to fight for legitimacy and prove that businesses in the space offer a long-term value proposition. The reason it struggles is because…
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Facebook Doubles Down… Just Not in Deals
Facebook and news headlines go together like CPA Networks and claims of top offers or fast payouts; one just seems to come with the other. The question for Facebook is not that they were featured but what that feature focused on – IPO claims, user…
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The Week in Review
Headlines from the industry. To receive daily updates please visit the Digital Moses fan page
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Paid Search Is Bigger Than Radio, Outdoor and Cinema Advertising
Using data from Efficient Frontier and MAGNAGLOBAL, KISSmetrics put together an insightful infographic titled “The Future of Paid Search: Google, Bing & Beyond.” Paid search is compared to other mainstream forms of advertising in the infographic, and Google and Bing are compared.
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Marketers Still See Display Advertising as Important, Place Bigger Emphasis on Social Media
Bizo, a business-analytics company, recently shared the results of a survey of in-house and agency marketers. Among the key findings is that marketers view display advertising as important as they did last year, and that social media is set to get more attention from marketers.
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Apple iOS Maintains Significant Lead in CTR; Google-Motorola Positions Android to Gain U.S. Real Estate
Jumptap’s MobileSTAT (Simple Targeting & Audience Trends) report for August shows that Apple’s iOS continues to hold its dominant lead in mobile operating system click-through rates (CTR).
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65% of Online Adults Use Social Networking Sites and Most Like the Experience
A recent survey from the Pew Internet & American Life Project finds that nearly two out of three online U.S. adults say they use a social networking site, with most describing their experiences in positive terms.
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