Implementing share-to-social features to its email program helped Dairy Queen increase coupon redemptions and grow its Blizzard Fan Club database by nearly 1 million new members, to over 3.8 million members

Hunter Douglas recently launched a new turnkey email program to help resellers promote the manufacturer's window treatments to consumers.

Chief Marketer and NextMark offer a selection of files new to market, including GunHunter Magazine and Renewable Energy World.

Data analysis conducted by Oberweis Dairy revealed the secret to retaining new home-delivery customers: Give no more or less upfront in a new prospecting promotion than had been previously offered, but package it differently

Ralph Andreta, head of loyalty and co-brands for Citicards shares the strategy behind the new app

The USPS is a massive enterprise. They will probably lose $9 billion in 2011, and that rate of loss cannot be sustained. Something must be done.

You must be either a paid consultant, or a person fishing for business to think that a company the size of Walgreens told 47% of their customers to go elsewhere as part of their strategy

Headlines from the industry.
To receive daily updates please visit the Digital Moses fan page

For most of the informed world, talk of SOPA has them thinking about the impact on Google, YouTube, Facebook, and countless other popular sites that could be negatively impacted by what is being called the “guilty until proven…

SOPA and PIPA. The first looks like a typo of “soap,” and the latter seems like an enthusiastic fan of the Duchess of Cambridge’s sister Pipa Middleton. Neither look or sound like bills which could fundamentally disrupt how we use the…