Articles by

eMerchantPay Partners with cashU Expanding Its Presence Across the MENA Region

London, UNITED KINGDOM (Aug 31, 2011) -- eMerchantPay, a leading European-based provider of online payment processing solutions to merchants worldwide, has partnered with cashU, the leading online payment gateway in the Middle East and North Africa, to expand its presence in the Middle East...

The Week in Review

Headlines from the industry. To receive daily updates please visit the Digital Moses fan page

Paid Search Is Bigger Than Radio, Outdoor and Cinema Advertising

Using data from Efficient Frontier and MAGNAGLOBAL, KISSmetrics put together an insightful infographic titled "The Future of Paid Search: Google, Bing & Beyond." Paid search is compared to other mainstream forms of advertising in the infographic, and Google and Bing are compared.

Facebook Doubles Down… Just Not in Deals

Facebook and news headlines go together like CPA Networks and claims of top offers or fast payouts; one just seems to come with the other. The question for Facebook is not that they were featured but what that feature focused on - IPO claims, user...

For Love or Money

Our industry has struggled with many things. The performance marketing and cpa network in particular continue to fight for legitimacy and prove that businesses in the space offer a long-term value proposition. The reason it struggles is because...

Shoppers Are Using Smartphones and Tablets for Back-to-School Shopping

Data from the National Retail Federation (NRF) and BIGresearch show that a significant number of shoppers are using smartphones and tablets to research products, redeem coupons, look up store information and make purchases for back-to-school items this year.