Articles by

Rob Adams

January 18, 2012 | 

Richard Tedesco

January 18, 2012 | 

Patrick Barnard

January 18, 2012 | 

Tom Hansen

January 18, 2012 | 

Sherry Chiger

January 18, 2012 | 

Erik Hauser

January 18, 2012 | 

The Big Fat Marketing Blog

January 18, 2012 | 

You say you want marketing news and commentary? Well, you came to the right place. The Big Fat Marketing Blog is updated daily by the editors of Chief Marketer, Direct and Promo. Opinions? Oh yeah, we got em'. Don't say we didn't warn ya'

Volume, Storage Top Database Concerns in 2012: Winterberry Group

January 18, 2012 | 

Marketers are asking legacy systems to store an ever-widening expanse of behavioral data, such as clickstream activity, intent data (opt-ins, registrations and referrals), and Web analytic information

4 Email Marketing Basics to Master in 2012

January 18, 2012 | 

Here are four basics your team should be on top of to make the most of your email expenditures in 2012

Chief Marketer Listline January 17

January 18, 2012 | 

Chief Marketer and NextMark offer a selection of files new to market, including Investopedia eNewsletter and Living the Country Life Magazine.