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Pinterest Trumps Facebook When It Comes to Inspiring Purchases, Shopping-Related Activities

Pinterest is more of a go-to destination than Facebook is for shopping-related activities, according to a study from Bizrate Insights. The study found that 70 percent of Pinterest users use the visually driven social network to get inspiration on what to buy, compared with 17 percent of Facebook users. Meanwhile, 67 percent of Pinterest users…

Small Businesses Not Willing to Pay to Promote Themselves on Social Media Platforms

According to a survey of 3,434 MerchantCircle member merchants, conducted by Reply, 68.7 percent of respondents use Facebook’s free tools to promote their business, followed by Google+ with 49.2 percent, Twitter with 32.8 percent and other social media platforms with 19.1 percent. However, when it comes to paid services to promote their businesses, 74.3 percent…

Mobile Wallet Network Isis Set to Launch Trials on Oct. 22

Isis, a mobile wallet venture born out of a partnership between Verizon Wireless, AT&T and T-Mobile USA, will launch its trials in Salt Lake City and Austin, Texas, on Oct. 22. The goal is to have 20 Isis-ready mobile phones by the end of the year, according to an Isis spokesman. Isis will enter an…

Three out of Four Facebook Offers Redemptions Driven by Sharing

According to David Fischer, vice president of marketing and business relationships for Facebook, three out of four users who claim a Facebook Offer do so after seeing a story in their News Feed about a friend who purchased the offer. This lends strong support to the idea that offers on Facebook are truly social, and…

ForeSee: Daily Deals Are Not a Passing Fad

Daily deals are about sales, loyalty and customer satisfaction, and analytics play a key role for any business or deal provider that’s looking to improve in those areas. ForeSee, a customer experience analytics provider, offers merchants and deals sites like Groupon tools to help deals foster customer loyalty and, as a result, yield better results.…

Infographic: The Death of Daily Deals: Why the Groupon Bubble Is Popping

CreditScore.net, a personal finance blog focusing on credit and debt topics, generated an infographic offering an overview of the slowly disappearing daily-deals industry. This is a dark, visually driven tale of the deals industry’s decline. It includes the following information: Groupon turned down Google’s $6 billion offer in 2010, but is now worth about half…

WonderVoice: Siri for Facebook, Sort of

WonderVoice is a new app that essentially serves as a “Siri for Facebook.” The app, which is available in the U.S. and Canada, allows mobile users to access and interact with Facebook using their voice. WonderVoice reads a user’s News Feed, messages and events, and allows users to update their status, see who’s online, see…

Tagged Acquires Location-Based Discovery App Urbantag

Social network Tagged, which aims to help users meet new people, has acquired location-based social discovery app Urbantag. “The acquisition will contribute significantly to Tagged’s social discovery business and to its focus on mobile,” the press release about the acquisition stated. Urbantag will fill Tagged’s need for local discovery. Tagged recently raised $15 million in…

Shopkick’s Mobile App Now Has Digital Catalogs and Allows Users to Save Product Lists

Shopkick, the location-based shopping app, has revamped its app to add digital catalogs and give users the ability to save product lists. The 3.0 version of the app introduces “lookbooks” that include must-have items. Shopkick is also enabling users to tag and like certain products within the app and save them to lists. When a…

Local-Search Battle: A Compairson of Foursquare Explore, Yelp, Google+ Local

On Monday, Foursquare unveiled a brand-new home page that prominently features its Foursquare Explore search tool, which is now open to anyone, even if they’re not signed in to an account. It was a bold move and a warning shot in the direction of big local-search players like Yelp and Google. The title of Foursquare’s…