Author

  • Power Law Functions – Explaining

    At some point last year, I realized just how little I knew about the Internet. I had lived in a world that dealt originally with email advertising in newsletters to registration paths. I grew up, if you will, in a time where search had yet to prove

  • Mechanics of

    This week’s Digital Trends explores the phenomenon known as the Long Tail, a phrase and now book by Wired editor-in-chief Chris Anderson, first published as an article for the magazine he heads in October 2004. Part 1 of…

  • Twisting Your Keywords in the Wind

    While studying the creatives of competitors throughout my years in the paid search industry, as any self-respecting SEM should, too often have I witnessed the same thing: It seems as though countless search engine advertisers use the same…

  • Agencies

    Century 21 Sweeps Finalists Gather in Bid for Homeownership

    A Century 21 Real Estate sweepstakes drew 125,000 this past spring and the eight finalists are set to gather next week in a competition for the grand prize.

  • Stringing the Purse

    The hefty revenue increases many marketing agencies have posted in the past three years have begun to filter through the ranks, finding their way into

  • Exitcution: The

    Exitcution is all about how a company handles grow. Exitcution deals with not just how companies handle growth but whether they will continue to grow. It’s part strategy and a big part execution. With respect to those in the Internet…

  • Advaliant Announces Joseph Matheny Joins As Chief Technology Officer

    New York, NY – June 2006 – AdValiant, Inc, a leader in online interactive media, advertising and technology, today announced that Mr. Joseph Matheny has joined as its Chief Technology Officer to oversee all technology…

  • Neverblue Media Welcomes New Affiliate and Advertiser Team Manager

    Victoria, BC, June 28, 2006: Neverblue Media Incorporated, a premier online marketing company, announced today the addition of Jason Scriven to its team of talented professionals. Scriven will lead Neverblue Media’s sales and…

  • SPOTLIGHT ON… Scott Mitchell from Think Partnership

    interview with Scott Mitchell, CEO of Think Partnership find out:
    – Why there have been many changes inside Think Partnership
    – What their strategy is going forward
    – What you need to do to be a good acquisition candidate
    – How you can contact Scott directly

  • Search Marketers Are Getting Smarter

    New findings released by DoubleClick’s Performics indicate that search marketers are becoming more adept at handling fluctuating marketing conditions and are running more effective campaigns…