Last week Google announced that they would begin selling click-to-play advertisements to advertisers in the U.S., Canada, and Japan. It will be a computerized auction service that will allow marketers to place these video…

According to Nielsen//NetRatings, Google garnered 50% of all searches conducted in April, once again proving their dominion over the search realm. Yahoo! was second with 22%, while MSN was third with 11%…

– Learn how Scott started Netblue
– Find out what happens late at night when you’re playing poker with
billionaire Ebay founders
– Discover how Scott is funding companies

This week marks the third year that Eduventures, a market research and consulting firm for education institutions, has put on their Competing in Higher Education tradeshow. With only a handful of lead generation firms at the show…

Part One of this piece on the recent Eduventures conference in Boston sets the framework for the information below. It tells of the unique nature of the conference as it brings together, not necessarily by choice, two very different…

Eastman Kodak Co. has all guns blazing for its mega-promotion around one of the summer’s most anticipated films, Pirates of the Caribbean: Dead Man’s Chest. The company has prepared a host of movie-themed promotions and sweepstakes prizes.

Baja Fresh Mexican Grill is out with a new loyalty program that rewards customers with points to earn free food.

Vienna, VA – May 23, 2006 – TARGUSinfo announced that it has partnered with AzoogleAds, a leader in performance-based online advertising, to further ensure the quality of its online consumer leads.

Irvine, Calif., May 22, 2006 — Experian Consumer Direct, a leading provider of online direct-to-consumer credit reports, scores and monitoring, today announced that it has joined forces with LashBack™ LLC, an e-mail reputation…