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  • SPOTLIGHT ON

    – Learn about VendareNetblue from a long term employee
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  • Join the Philadelphia Interactive Marketing Association (PhIMA) at Lucky Strike Lanes

    (Philadelphia, PA) PhIMA (http://www.phillyinteractive.org), a newly formed professional association for Philadelphia’s growing interactive marketing community, will host an evening of bowling and networking at Lucky Strike…

  • Panel of Experts Discuss Benefits of Behavioral Targeting at DMA06

    New York, NY, October 10, 2006 – Retailers, catalogers, marketers and e-retailers are expected to spend $1.2 billion this year for online advertising campaigns that leverage behavior targeting (“BT”) according to eMarketer.

  • Microsoft, Ingenio to Deliver Pay-Per-Call Ads

    The mobile advertising game got more interesting on Monday when Microsoft and Ingenio, a San Francisco-based company that specializes in delivering pay-per-call ads to mobile device users, announced a deal.

  • Pixsy and PureVideo Team Up

    On Monday, a day that was owned by Google and YouTube’s big news, Pixsy, a “visual search” site that looks for images and videos across thousands of content providers on the Web, announced a partnership with new video search…

  • Almost Two-Thirds of Online Gamers are Women

    Late last week, Nielsen Entertainment released its third annual Active Gamer Benchmark Study, and the results indicated that 56% of the 117 million Active Gamers in the U.S. in 2006 played online, and that 64% of these online gamers are women.

  • Google, YouTube Notch Deals, Make a Deal of Their Own

    On Monday, Google announced two separate deals with Warner Music Group and Sony BMG Music that will allow Google Video users to view music videos from both labels at no charge, thanks to Google’s ad-supported model. The…

  • LinkConnector Partners with thinkingVOICE and Raises the Bar with Pay Per Cal

    (http://www.linkconnector.com/), an Affiliate Marketing Network, announced today that it has partnered with thinkingVOICE to launch a new pay-for-performance event, Pay Per Call. ThinkingVOICE is a highly flexible, hosted…

  • Search Engine Marketers to See Big Holiday Season

    According to DoubleClick’s affiliate network arm, Performics, online marketers could be in for a huge holiday season. This is assuming that a general rule remains true to form.

  • Local Search’s Growth Bolstered by Google, Yahoo

    According to recent figures released by comScore Networks, local search is continuing its ascent. The study for the month of July found that about 109 million people in the U.S., or about 63% of the American online population, performed local…