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  • Extraordinary Is A Good Word

    Extraordinary is a good word. It’s a word that you call great people. I hardly ever call anyone something as special as “extraordinary”. The person must speak in person or through the phone with integrity, honesty, fun and professional enough…

  • News Highlights of 2005

    News concerning products, services, and events that are changing the face of online marketing were riddled all across news headlines in 2005. To the surprise of no one, Google was part of many of them, but not all…

  • Online advertising to grow 10% annually through 2010

    JupiterResearch, a division of Jupitermedia Corp., forecasts that online display and search advertising spending will grow at an average annual rate of 10% between 2005 and 2010. The automotive and travel industries are projected to show the strongest…

  • Three Important Marketing Technologies in 2005

    As technology continues to be an important tool for online marketing it comes as no surprise that 2005 was an active year for affiliate marketers. Whether there were new challenges, improvements, or opportunities, 2005 brought about many interesting events and…

  • Can One Company Control More Than one Lead Gen Vertical?

    In “Finding the Sweet Spot,” last week’s article on the Internet advertising acquisition landscape, we grouped the majority of activity along four main lines – lead generation, comparison shopping, content networks, and ad/affiliate…

  • AOOOOOOL

    By now, almost everybody outside the Internet world has heard of Google. Similarly, thanks to its first mover status and ubiquitous blanketing of American mailboxes and retail outlets with CD-ROMs, you’ll be hard pressed to find someone that hasn’t heard of…

  • NBC Links Viewers to TV Show Via Interactive Game

    NBC is giving viewers of its new game show Deal or No Deal a chance to get in on the action and win $10,000 via a live interactive game using their computer or cell phone.

  • Ralphs Indicted for Fraud During 2003-04 Strike

    A federal grand jury has brought an indictment against Kroger Co.’s Ralphs Grocery Co. division for allegedly hiring replacement workers illegally during the 2003-04 labor strike in California.

  • Motel 6 Targets Consumers Via Podcasting

    Motel 6 is out with a new ad touting the top six reasons to stay at the chain. Only this time, the brand is streaming its message in its first-ever podcast. Podcasts are downloadable audio recordings consumers can listen to on a home computer, an iPod …

  • Microsoft and MCI Join the VoIP Fray

    Microsoft’s MSN and MCI announced on Monday that they have teamed up to form a global computer-to-phone service. Users will be able to make calls for as little as 2.3 cents per minute, which is lower than the best MCI rate…