-
Charlie Rose Knows
While he may not be the youngest journalist on the block, Charlie Rose, 66, along with his staff, are showing an understanding of the power that can be harnessed on the Web.
-
Regular Text Ads: A Good Bet
A recent report released by analytics firm iPerceptions Inc. notes that good old text ads are most likely to attract clicks, followed by display ads.
-
Agencies
Alltel Targets Latinos with Dia de Los Muertos Concert
Alltel is staging its second free Dia de Los Muertos (Day of the Dead) concert in El Paso, Texas, targeting younger Latino consumers for its “My Circle” calling plans
-
Online Video Viewership Grows as CPM Rates Could Decline
ABI Research, a market research firm, recently noted that the number of people watching online video by way of a Web browser nearly doubled from last year’s figure.
-
Online Shoppers Have Higher Expectations
Google and Facebook have set the bar high, even for online shopping sites, according to a survey released by Allurent.
-
MySpace Still King, Facebook Growing Faster
Though MySpace still maintains a healthy lead over Facebook in the U.S., there are more indications that point to a shift in favor, according to a recent report released by Hitwise.
-
Bloggers and Ads
Technorati ask full-time and part-time bloggers about their advertising habits and found that more than half of them ran ads on their blogs, according to the blog search company’s “State of the Blogosphere” report.
-
How Will Online Advertising Fare – Part 1, The Numbers
Last week, our two part editorial on the economy looked at some of the first warning signs that only hindsight can provide, and then the current culmination of these events, from historic bankruptcies, unprecedented government…
-
How Will Online Advertising Fare – Part 2, Why
The great New York Yankees player Yogi Berra is as well known for his sayings as his playing. One of his more oft-quoted phrases includes, “It’s like deja vu all over again.” Granted this comes from a person who when asked…
-
Glam Interactive Group posts huge membership growth
Glam Interactive Group announced today that it has surpassed a milestone in acquiring over 700 members. The social network was created as a networking tool for women in the industry to come together and make business connections, and has demonstrated phenomenal growth since its inception in July 2007
Author