A recent study conducted by Break Media in conjunction with advertising technology provider Panache shows that pre-roll and overlay video ads shown online are engaging viewers quite well.

Malware has wrecked havoc on many computers around the globe, but according to recent figures released by Trend Micro, nowhere has its effect been as harsh as the United States of America.

While the traditional YouTube site hasn€™t exactly reached monster status in its advertising rakes, Google seems to think it€™s about time to dip their toes into the water in the mobile advertising realm for its wildly popular online video site.

Running on the correct platform

If your company gets big enough and makes enough money, you can count on a lawsuit. Some suits make sense. If you make money by violating the law, then you could argue that a suit makes sense to insure…

Virgin Megastores is celebrating 85 years of movies from Warner Bros. Entertainment with a pop-up store inside its New York City Times Square location

MCDONALD’S: is tying in to the popular “Star Wars” franchise as part of its latest Happy Meal toy premium promotion running through Sept. 11

JCPenney Co. is giving frequent shoppers even more reasons to visit

The Levi’s brand is using a little celebrity power and the offer of free music downloads to appeal to consumers under its latest new digital campaign.

In June, Google cracked the 3/4 mark in the U.K. search market by handling 75.3% of all queries conducted in the European country.