AOL Time Warner Inc. is expected to cut jobs in AOL’s advertising sales group next week in an effort to spark growth at the beleaguered online unit, according to Reuters.
It was not immediately apparent how many of the 700 plus employees that make up the interactive marketing group would be let go.
The expected cuts would come only weeks after a major reshuffling at Dulles, VA-based AOL — once identified as the key growth engine for the company following the completion of AOL’s $106.2 billion purchase of Time Warner in January 2001.
The online unit has been the weak link in the corporate chain as it contends with anemic advertising, a slowdown in subscriber growth and delays in moving users to high-speed Internet services.
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