ALC of New York, LLC has been named exclusive list manager of Southern Progress Corp. magazines Cooking Light, Health, Southern Living, Southern Accents, Coastal Living and Progressive Farmer. The appointment takes effect June 1.
This consists of 15 lists including the individual magazine titles, enhanced files and two corporate databases. Southern Living totals 1.7-million active subscribers; Health, 1.2-million active subscribers; Cooking Light, 980,000 active subscribers; Coastal Living, 319,000 active subscribers; Southern Accents, 186,000 active subscribers; and Progressive Farmer, 437,000 active subscribers.
Each file is enhanced quarterly, and is available with an array of demographic and psychographic selections. The Southern Progress subscriber masterfile is comprised of over 3.6-million active subscribers to the individual magazine titles. The Southern Progress enhanced masterfile consist of 4.5-million active subscribers. Also available is the AG Response National Farm Operators Database of over 1.2-million names and addresses.
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