A&E Takes Gotti to the Streets

Posted on by Chief Marketer Staff

Cable network A&E touts its series Growing Up Gotti with street promos in six cities.

Women dressed like Mob daughter Victoria Gotti (whose current life is chronicled in the show) visit high-traffic areas to hand out “BisGOTTI” individually wrapped biscotti with tune-in info.

The women wear long blonde wigs, faux diamond rings, sunglasses and Growing Up Gotti T-shirts; they’ll hit Boston, Chicago, Los Angeles, Philadelphia, San Francisco and Washington, DC on Aug. 30. Earlier stints hit New York City hotspots via The GEM Group, New York City. The show airs Mondays at 9.30.

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