The Big Story
The GAM Changes On Publishers’ Wish List
The VAB has a bone with pick with Nielsen about its Big Data ratings, and Pinterest and TVScientific pair up. Then: Google Ad Manager is making changes in the EU, from getting rid of Unified Pricing Rules to integrating with Prebid and sharing more data with publishers.
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Why Meta Doesn’t Mind A Scam; Working Backwards into AI Prompts
Meta’s not beating the scam ads allegations; SEO tools are getting into AI prompts; and the telcos are at it again.
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