Chief Marketer Listline April 2

Posted on by Richard H. Levey

Chief Marketer and NextMark offer a selection of files new to market. The criteria for selection for Chief Marketer Listline is:

· New list to market in past 7 days
· Exclusive to list manager
· Data card quality score 85 or higher on NextMark
· Data card publicly available online

All Sports Fans Responsive Consumer Masterfile
This consists of individuals who have a propensity to spend money on collegiate sports, men’s sports, women’s sports, adolescent sports, minor league sports, major league sports, professional and recreational sports, sports events & tickets, sports fan marketing & advertising, sports fan magazines, sports medicine, sports gear, sports equipment, sports apparel and sports uniforms.
Universe:15.1 million
Price: $75/M
Selections: One-, three-month recency, sport followed, age, presence of children, credit card, gender, geography, income, email, phone
Contact:  Midwest Trading Post, Mark Kowalski, [email protected], (219) 464-0794
Datacardhttp://lists.nextmark.com/market?page=order/online/datacard&id=332714

Bank Note Reporter
Subscribers to this monthly publication receive news and marketplace information relevant to paper money, notes, checks and fiscal paper collectors.

Universe:6,928
Price: $95/M
Selections: Three-, six month recency, geographic, paid, renewal
Contact: MeritDirect, Esther Brown, [email protected], (914) 368-1017
Datacardhttp://lists.nextmark.com/market?page=order/online/datacard&id=332420

Food & Wine Cookbook Buyers PIP
Marketers can now reach buyers of Food & Wine's cookbooks on a monthly basis. Inserts are enclosed with shipments of the cookbooks, which are sent to the Food & Wine subscriber file.
Universe:846,569
Price: $65/M
Contact: Specialists Marketing Services, Tricia Hamel, [email protected], (201) 865-5800 x2122
Datacardhttp://lists.nextmark.com/market?page=order/online/datacard&id=332412

Prize Tracker Publishing
The individuals on this file have spent $20 to receive Prize Report Documentation containing entry information about cash and prizes worth at least $1,000,000. All buyers have been generated through direct mail.
Universe:3,511
Price: $100/M
Selections: Geographic
Contact: Reach Marketing LLC, Patricia Gromann, [email protected], (845) 920-1515 x117
Datacardhttp://lists.nextmark.com/market?page=order/online/datacard&id=332396

Workforce Management Magazine
The Workforce Management Magazine subscriber file consists of human resources executives interested in the daily trends streaming amongst the HR industry.
Universe:37.924
Price: $150/M
Selections: One per company
Contact: Worldata, Marisa Warren, [email protected], (561) 393-8200
Datacardhttp://lists.nextmark.com/market?page=order/online/datacard&id=332976

Chris DeMartine (http://www.linkedin.com/in/chrisdemartine) is director of business development at NextMark.

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