XTech, an information firm that serves the online marketing sector, has acquired The Credit Index, Mount Arlington, NJ. The Credit Index provides analytics that enable marketers to evaluate targets based on their credit risk. Terms of the acquisition were not disclosed.
Once the acquisition is complete, St. Cloud, MN-based xTech will have a database of more than 1 billion direct marketing purchase transactions, primarily on deferred payment terms, according to xTech.