Toshiba’s has launched a new campaign and a new Web site for its Digital Products Division. The budget was not disclosed.
The Irvine, CA company is looking to promote its mobile products to small and medium sized businesses. The commercial site is located at www.toshibadigitalproducts.com
The print magazine, online and direct marketing campaign describes Toshiba’s mobile offerings and highlights the company’s continued investment in research and development for notebook technology.
The space ads are running in PC Week, Laptop and PC Magazine, said spokeswoman Angela Griffo.
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