Topic | Content Marketing

Dockers'

HBO sought to develop innovative promotions to fuel anticipation for the fourth season "True Blood" that would ignite the show's rabid fan base.

A year long program for Tic Tac Canada around the concept "Fun Fresh Talent" helped the brand create a long-term social media strategy and increase brand awareness.

2012 PRO Award Finalist: Syfy for Syfy and the "Being Human S2 Temptation Campaign."

2012 PRO Award Finalist: Marketing Drive, Carat for Philips and the Sonicare "Unwrap the Love" holiday promotion.

For the 2011 back-to-school period, TRIS3CT was challenged with reinvigorating the uni-ball brand for Newell Rubbermaid Office Products.

To draw consumers' attention to 7-Eleven's coffee, Integer created a promotion around "The Drips," annoying people you don't want to see before your first cup of coffee.

To position Disney as the only cruise operator that offers "magical experiences" on every voyage, Prizelogic created The Magical Cruise Adventure Sweepstakes, which allowed users to build their own cruise by adding upgrades to their potential grand prize in the form of activities and amenities that normally cost extra.

Jameson created engagement with its audience online with Jameson1780.com, a game that let fans walk in the shoes of the brand's legendary founder.

2012 PRO Award Finalist: Neverstop for Uniqlo and the "Made For All" event marketing promotion.