Information services provider Telematch, Inc. has acquired Phoenix Data Processing and Farm Market iD from their parent Multi Ag Media, LLC. Terms of the acquisition were not disclosed.
The transaction was financed by an investment group led by Brook Venture Partners and Nancy Creek Capital.
Phoenix Data Processing and Farm Market iD management have joined the Telematch team, and will remain in their suburban Chicago location.
Phoenix Data Processing, provides data processing, analytics and database services to the direct marketing field. Among its proprietary data assets is Nu Movers iD, a database that includes U.S. contact data on residential “new movers” and homeowners.
Farm Market iD offers production data to the agricultural industry.