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News Briefs

  • News Briefs

    SESAME WORKSHOP: has joined with the Department of Health & Human Services and the Ad Council to launch a national public service advertising campaign designed to encourage American families and children to protect themselves from the H1N1 flu virus

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    CARL’S JR.: is bringing back its award-winning Portobello Mushroom Six Dollar Burger as a permanent menu item

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    AMERICAN AIRLINES: has launched the “Capture the Flagship Experience” sweepstakes at to highlights the airline’s first and business class international service

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    ELVIS PRESLEY ENTERPRISES: and JOHN DEERE have collaborated to sell die-cast replicas of a John Deere tractor regularly used by Elvis on his Mississippi ranch and at his home at Graceland

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    CINNABON INC.: the cinnamon roll bakeries, and The Daisy Foundation, which is dedicated to funding research to help fight diseases of the immune system and recognizing the work of nurses

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    UNILEVER: said yesterday that it plans to buy Baltimor Holding ZAO’s sauces business, the leading ketchup business in Russia. The deal would further strengthen Unilever’s existing dressings portfolio and competitive position in Russia, one of its priority countries

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    KRISPY KREME DOUGHNUTS: is introducing a mini doughnut along with a sweepstakes offering the chance for the winner to drive away in a 2009 MINI Cooper

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    CHURCHILL DOWNS: is running the “Bring the Derby Home” sweepstakes, offering a Kentucky Derby party for 20 guests

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    FRITO-LAY: said that in 2010 it will introduce the first fully compostable snack chip bag made from plant-based materials for SunChips, the company’s popular line of multigrain snacks

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    THE OREO DOUBLE STUF RACING LEAGUE: is about to hold its first competition to take place on a custom-made DSRL/AstroTurf field