Topic
Brand Partnerships
-
Engagement
Building Successful Brand Partnerships: Three Considerations for Marketers
Highly-curated brand partnerships are an attractive option that won’t explode the budget.
-
Acquisition
Dew & KFC Pitch Exclusive Beverage—and a New Pitchman
A major co-branded campaign is underway for this new product launch,
Sweet Lightning, a throwback to southern times.