Stupid Marketer Watch: Wow. How Cool … And How Illegal

And the latest example of e-mail marketing stupidity comes from 1800PetMeds.

I visited 1800PetMeds.com a few months back to inquire about heartworm, flea and tick medication for our two new Labradoodles, Willy and Woody. Yeah, yeah, I know. They arrived pre-named. Honestly. So save the jokes.

1800PetMeds.com asks for the pet