Direct Response Financial Services, Inc. has applied for a listing on the Frankfurt Stock Exchange in its “Freiverkehr” segment, the equivalent of the U.S. over-the-counter bulletin board market. The Los Angeles firm offers merchant banking services to the direct marketing industry.
Bellsouth, the Atlanta-based phone company, has launched http://www.miportal.bellsouth.net , a Spanish language home page that offers online shopping, news, information and entertainment.
The Direct Marketing Association will run a new three-day seminar on the fundamentals of business-to-business direct marketing in Chicago, Nov. 20-22, and in San Francisco, Jan. 14-16. Mary Ann Kleinfelter, Ruth Stevens and Cyndi Greenglass will be the instructors.
The Hudson Valley Direct Marketing Association will hold its holiday party Dec. 6th at Tamarack Country Club in Greenwich, CT. The group will present its founder’s award to Leon Henry, president of Leon Henry Inc. for his contributions to the industry, particularly his pioneering of package inserts.
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