NeWave Inc., an online auction firm, based in Long Beach, CA, is developing its first infomercial promotion. A test campaign is planned for September.
Two E-Marketing Excellence Summits have been scheduled later this month, each sponsored by local trade groups in conjunction with the e-mail software firm ExactTarget. One is planned for Aug. 12 in Indianapolis and the other will be on Aug 23 in San Diego. Go to Exacttarget.com for more information.
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