Search Results for: virtual reality

Monday January 24, 2022 A $25 million investment into the Premier Hockey Federation, the home of women’s professional hockey in North America, last week drew headlines as the league received one of the largest cash infusions ever into professional women’s sports. The PHF, which rebranded from the NWHL last fall, is led by Commissioner Tyler […]

Friday January 14, 2022 Mike Tirico is pulling a major double duty, with NBC Sports announcing that he will host both the NBC Olympics primetime show in Beijing (beginning Thurs., Feb. 3) and Los Angeles, while also hosting the Super Bowl LVI pregame show from SoFi Stadium on Feb. 13. Tirico will anchor the Olympic […]

    Friday January 7, 2022 Monday will see ESPN once again serve up a buffet of telecast options for the College Football Playoff National Championship Presented by AT&T pitting Georgia/Alabama at 8p. ESPN’s main telecast will headline the signature MegaCast production, with 13 different presentations on deck across ESPN networks. The primary telecast will […]

    Monday January 3, 2022 The New Year saw a rush of video tributes during NFL telecasts to the late John Madden, who passed away last week at the age of 85. “John Madden was an extraordinary man on so many levels,” said Madden’s former broadcast partner Al Michaels in a statement after the […]

Technology predictions for 2022—from integrated data sets to virtual event platforms to marketing in the metaverse.

    Monday November 29, 2021 There are survivors and then there are thrivers, and Ethan Zohn has proven capable of being both. Zohn, the winner of Survivor Season Three, has used his fame to dedicate his life to assisting causes, especially ones that he, as a former professional soccer player and cancer survivor can […]

We spoke with Qualcomm SVP and CMO Don McGuire about the brand’s ambitious plans, marketing with empathy during the pandemic, how the brand is positioning itself around the Metaverse and more.

    Wednesday November 17, 2021 Fenway Sports Group is reportedly about to buy controlling stake in the Pittsburgh Penguins, pending approval from FSG board members and the NHL according to multiple reports yesterday. FSG, led by billionaire John Henry, will assume ownership from Mario Lemieux and Ron Burkle, although Lemieux could reportedly retain a […]

Yahoo Finance’s largest ever virtual event, “All Markets Summit: The Path Forward,” takes place from October 25 – 26. Cynopsis caught up with Joanna Lambert, President and GM, Yahoo, to talk about the summit, the rewards of educating people about finance – and maybe get a little financial advice.    At a time when many […]

Archer, an electric vertical takeoff and landing (eVTOL) company, tapped extended reality technology to create a hybrid launch event.