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Social media posts on Biden’s accounts instead of news alerts circulated the information first—something that is common to the world of sports and entertainment, but not as regular when it comes to political news.

TelevisaUnivision’s 2Q24 earnings call Tuesday was a positive one, and it was one that came with confidence as it looked toward the future.

In an era where technology shapes our daily lives, generative AI has emerged as a powerful force in the political landscape, and its role is both revolutionary and potentially dangerous. In this article, Søren H. Dinesen, CEO of Digiseg, explores the complex world of AI in politics, its benefits and risks, and examines why oversight and regulation are crucial for preserving democracy.

Increased awareness around and access to generative AI brings equal parts anxiety and excitement. Indeed, there are ethical issues to contend with, but also significant advantages to adding AI-powered tools to your work. Our author explores how communications analytics experts are exploring the creativity and freedom that comes with AI across analytics and primary research.

In January, the Chrome browser removed third-party cookies for 1% of users to facilitate testing of the Privacy Sandbox – and a new controversy was born. This small change precipitated a major crisis among DSPs, which began seeing IDs – what appeared to be third-party cookies on Chrome – used to propagate what should have been […]

After more than two years leading ad sales at Group Black, Kerel Cooper has left to take on the CMO role at contextual intelligence platform GumGum.

During a panel at the recent Cannes Lions, Tracy-Ann Lim, chief media officer at JPMorgan Chase, put it simply: “Winter is coming from a data privacy standpoint.”  In late April, Google delayed third-party cookie deprecation for the third time, extending what has now been a five-year waiting game into 2025. Does this latest delay mean […]

GenAI can fuel creative, but it’s also a valuable resource for businesses to generate data-driven insights and enhance customer engagement.

Even marketers who have been dabbling in video for years will be wise to learn the current best practices for video production. Here are the basics.

Last week, we published an article detailing how the Supreme Court’s decision to overturn Chevron deference will affect the advertising industry. We spoke with Jason Gordon, partner at Reed Smith in its Entertainment and Media group, to get a more in depth understanding of how SCOTUS’ decision will impact advertising.