Priceline.com Strikes Deal with AOL

Priceline.com has entered into a travel marketing alliance with America Online Inc.

Priceline’s travel products will be promoted on AOL’s Travel Channel, as well as travel and related areas across CompuServe, Netscape and MapQuest.

The move allows tens of millions of AOL users to make offers on airline tickets, hotel rooms, rental cars and vacation packages sold by Priceline.com, the company said.