Search Results for: marketers on fire
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DIRECT Listline
Investment Advisors Dunhill International List Co. is unveiling this new list of 11,745 firms and 19,264 executives who are financial advisors and planners,
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Unemployed in 2002
April 30 I learned something today about conducting an effective job search: to always remember this is my job search and I need to manage it at a pace
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Prozac Nightmare
Marketers likely will face tighter scrutiny and even regulation of consumer privacy as a sampling scandal continues to unfold in Florida, where at least
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Ben Isaacson Reportedly Departing AIM
Ben Isaacson is leaving his job as executive director at the Association for Interactive Marketing, sources said.
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Sleepless in September
A month of last-minute nightmares and sweet-dream solutions It’s 3 a.m. Do you know where your ad slicks are? No matter how well you’ve prepared the campaign,
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Quad/Graphics Founder Drowns
Harry V. Quadracci, founder and CEO of Quad/Graphics, was found dead in a lake near his home in Chenequa, WI on Monday. The cause of death was accidental
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Loose Cannon: Some Scams Are More Equal Than Others
Remember the direct response advertisements that used to run in the backs of comic books? In most cases, the promise of the copy and the actual products
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Magazine Subscriber File Under Fire
A new magazine subscriber list has drawn the fire of both publishers and list professionals.
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Coupons: Wing Clipping
The recession was supposed to be a boon to coupon spending. Faced with reduced consumer consumption, marketers would return to the tried-and-true coupon
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Licensing: Flatlining
Three trends put entertainment licensing in decline last year: The poor economy, skittish retailers, and a lack of hot properties (again). Licensing fees