Chella’s New E-Zine is a Thing of Beauty
Chella Professional Skin Care began selling its anti-aging solution on the Web in December 2003, about three months after the company itself was founded. And now it has a monthly e-zine.
Chella Professional Skin Care began selling its anti-aging solution on the Web in December 2003, about three months after the company itself was founded. And now it has a monthly e-zine.
What's the Web worth to your company? Many marketers that sell through the Internet can rattle off their online sales. But is revenue alone the true measure of Web success?
This past Monday, Cliff Kurtzman, from Online-Ads, and I gave a presentation during Ad:Tech Chicago 2005 called, “A Crash Course on the Digital Marketing Vendor Landscape,” a talk that tried to untangle what some of those even in our space...
The first half of the newsletter version of “A Crash Course in the Vendor Landscape” covered the display ad network space and three areas that overlapped with it - ad serving, contextual / behavioral ad providers, and adware. We also covered ad rep firms...
Zunch Communications Inc. has acquired online services firm SalemGlobal Internet and opened a New York office.
More than 22 million affluent American adult consumers own portable MP3 players. While wired consumers may currently have a song in their ears, they also have a great deal of available memory in their pockets.
Apparel retailer J. Crew has tapped DMX Music for in-store music programming in 250 J. Crew stores. Los Angeles-based DMX will create a customized soundtrack with music and marketing content for J. Crew's 200 U.S. stores and 50 stores overseas. DMX ...
When both the New York Times and the Wall Street Journal choose to a cover a topic, chances are it is a press worthy story. On the rare instances that they cover a story that involves our industry, it generally focuses on growth and the size of the market.
Call it a one-stop-shop for content professionals. Or call it a place for people to seek new jobs or sign up for a class while perusing the latest media news. Call it anything you want—but call mediabistro.com successful.
Chris Carmen fell into the e-newsletter business. But he's not looking to get out of it any time soon. Carmen, who owns Carmen Commercial Real Estate, began collecting e-mail addresses in 1995 for his customer database.