Chief Marketer recently chatted with Centrally Human's Kim Weisensee Brown about the power of data in shaping human connections.

For B2B marketers, using non-business social platforms like Instagram can be tricky. Here's tips to make visual platforms work.

Calvin Klein—known as much for its iconic denim as it is for its luxurious, glossy and often controversial print campaigns—is saying goodbye to print.

Forbes tells us why it chose five successful brands who serve personalized marketing content that "makes us green with envy."

Chief Marketer This Week Email Optimization | Forming a True Sales-Marketing Partnership January 4, 2019 Presenting the 2019 CM200 Check out our exclusive new listing of the country's top 200 brand activation and B2B agencies, chosen by the editors of Chief Marketer More…   SPONSORED BY: The 2019 Ex Awards Welcome to the world’s largest…

Public relations firms and SEOs have been duking it out over who’s better at online reputation management for decades. Here's the pros and cons of both.

Influencers can be uniquely poised to tap into major life stages on behalf of brands looking to make a deeper impact.

Learn what some of the featured B2B marketing agencies on this year's CM200 think are the top trends, challenges and opportunities for 2019.

Chief Marketer This Week Email Optimization | Forming a True Sales-Marketing Partnership December 14, 2018 Holiday Film Reminds Us Life's Too Short to Not Spend Time with Friends The message from distilled liqueur brand Ruavieja is that none of us know how much time we have left to share with family and friends. More…  …

Quaker Oats reached out to Hispanics this week with a multi-part content marketing campaign.