Short and Sweet: Quick Tips for Marketing Success
If you've got a few minutes, we've got a few great ideas. Actually, more than a few. Make that a lot. Given that everyone is swamped at the end of the
If you've got a few minutes, we've got a few great ideas. Actually, more than a few. Make that a lot. Given that everyone is swamped at the end of the
The rapidly evolving social networking landscape provides an open playing field for consumers to access your marketing across global, cultural and linguistic lines.
Nissan has more than 40 of its new Leaf vehicles riding along as support vehicles with an 800-mile, eight-day cycling road race. Of course, it is also showing off the cars benefits of being 100% electric
Week in Review. Headlines for the week. Get Daily headlines from our facebook fan page (digital moses)
Protein beverage Muscle Milk will market one of its flavors to the Cleveland OH market via an augmented reality tie-in with Shaquille O'Neal, a star player for the Cleveland Cavaliers since June 2009 and an Ohio native
McDonald's is hoping to tap into fan excitement surrounding the new techno-blockbuster movie "Avatar" with some sci-fi flourishes of its own—namely an interactive game that lets players explore the movie's computer-generated planet Pandora
2010 will be a big year in innovation in games and sweepstakes
Games and sweepstakes spending increased just a smidge to $1.870 billion in 2009, from $1.868 billion in 2008, according to the VSS Communications Industry
THE 2009 PRO AWARD WINNERS really pushed the envelope this year to come up with unique, engaging and experiential campaigns that attracted and held not
More ways for players to participate such as designing a character or syncing up a player's voice to a character are being built into games. The goal