Live from the DCI Conference: MicroStrategy Shifts From 1 to 1 Sales Model
Michael Saylor, president and CEO of MicroStrategy Inc., outlined changes in his company's sales model after reports earlier this week revealed that the
Michael Saylor, president and CEO of MicroStrategy Inc., outlined changes in his company's sales model after reports earlier this week revealed that the
L90 Inc., an Internet advertising and direct marketing service for advertisers and Web publishers, has opened a southeast regional office in Miami to
While multichannel shoppers - those that make purchases from a marketer via more than one medium, such as telemarketing, catalog or the Internet-seem
The California State Assembly this week is expected to hammer out the final details in legislation that sets procedures for how businesses in the state
Nuclear Radiation Device Handlers from Weil & Associates is a new list from Statlistics Inc. The data file includes 5,868 organizations that are licensed
Although Connecticut's new telemarketing do-not-call list law doesn't go into effect until next January, the Department of Consumer Affairs last week
In a defensive attempt to fend off government regulation of the Internet, a number of prominent direct marketing companies plan to introduce a multi-million
Truste, a non-profit privacy compliance organization, directed information about its site visitors to a third party in violation of its own privacy policy,
Pharmatrak, a Boston-based online information aggregator that provides data to some of the largest pharmaceutical companies in the world, was sued in
VentureDirect Worldwide, NY, has halted the test of a file appended with e-mail addresses, citing industry concerns about the use of append services.The