DIRECT Listline
Crown Publishing Mail Order Buyers This file of 1.35 million consumers is newly managed by List Services Corp. Within the past 12 months, these individuals
Crown Publishing Mail Order Buyers This file of 1.35 million consumers is newly managed by List Services Corp. Within the past 12 months, these individuals
Equifax Inc. has acquired Internet marketing services company Naviant Inc. for $135 million. Through the acquisition, the Atlanta-based credit bureau
Microsoft Corp., Redmond, WA, last week settled Federal Trade Commission charges that Microsoft misrepresented the security and nature of data collected
DoubleClick Inc. has formed an alliance with Interactive Market Systems(IMS) to integrate IMS' WebRF reach and frequency products with DoubleClick's MediaVisor
Davis Direct WorldWide (DDW) has introduced Addrex Online for Canada, a real-time, self-service, Web-enabled address hygiene solution. According to the
The National Retail Foundation has teamed up with Acxiom Corp. to offer its members free analysis of their customer data quality. The data evaluation
ComScore Networks, Inc., Reston, VA, has expanded its Media Metrix audience measurement service. In September 2002, comScore Media Metrix will deliver
R. L. Polk & Co. has contracted with Donnelley Marketing to overlay its commercial trucking customer file with information from Donnelley's database of
Mazda North America has tapped Harte-Hanks Inc. to create and execute a loyalty marketing program among new and current owners. Specifically, Harte-Hanks
Acxiom Corp., Little Rock, AR will provide Career Education Corp. with data center and network management services for CEC’s 42 campuses, schools and