Joanne K. Bradford has joined Yahoo! as senior vice president of U.S. Revenue and Market Development. In this newly created role, Bradford will oversee sales, market development for advertisers, small Business and Yahoo! HotJobs. She will report to Hilary Schneider, executive vice president of Yahoo! U.S.
Prior to joining Yahoo!, Bradford was executive vice president of National Advertising Services for Spot Runner, Inc. Before assuming her role at Spot Runner, she led global product and platform development, content and programming, business development, product management, marketing and branded entertainment for Microsoft
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