How the IoT is Creating Real-Time Customer Experiences
Legendary Pictures, IBM and many other brands will be discussing the way data and technology are influencing customer experiences at FutureM in Boston this week.
Legendary Pictures, IBM and many other brands will be discussing the way data and technology are influencing customer experiences at FutureM in Boston this week.
For brands, Pay Your Selfie lets them monetize selfies in an everyday way
It’s important to understand some of the subtleties within the cloud lexicon, like how “software in the cloud” is not the same as “cloud software.”
Twitter is expanding its content creator revenue programs with a new service that allows creators who work with brands to monetize their content.
Will Twitter's Promoted Stickers push the embattled social network over the line from red to black? Possibly, but it doesn’t look likely.
Here are 10 insights into what is fueling the rise of the chief marketing technologist based on a new in-depth survey from DataXu.
Ad tech has never been terribly comfortable with the data privacy discussion. Neither have the brands. The reason for this awkwardness is twofold.
Most augmented reality technologies are still in development or have been released as prototypes, but early studies show great promise for user engagement.
Obtaining the resources for optimal implementation of marketing tech investments is a challenge for many marketing organizations.
In it's latest technological wizardry, KFC has added a way for customers to charge their phones when ordering the Watt a Box meal item.