* HMI Health Care Practices
* Technology Review Enhanced Master File
* Satellite Business Solutions
* Options Success Seminar Registrants
* ASI Sweepstakes Reporting Buyers
* High Tech Households
* America’s High Society
* Spanish Speaking Donors
LISTS UNDER NEW MANAGEMENT
HMI Health Care Practices
Direct Media Inc. recently assumed management of the HMI Health Care Practices catalog customer list. It identifies 44,643 last-12-month buyers. The average unit of sale was $180 for products geared for dental, eye care and chiropractic professionals. Response Media Products Inc. previously oversaw these names.
Selections: Hotlines, gender, occupation, state/SCF/ZIP:
Price: $105/M
Contact: Direct Media Inc., Mike Mayhew at 203-532-2418 or [email protected]
NEW LISTS
Technology Review Enhanced Master File
The Massachusetts Institute of Technology has introduced the Technology Review Enhanced master file. It consists of 288,450 active and former subscribers to Technology Review in addition to overlaid data from Donnelley Marketing. The individuals listed are business and technology corporate level executives. Thirty-six percent have household incomes in excess of $100,000.
Selections: Income, age, dwelling type, ethnicity, home value, marital status, bankcard holder, religion, presence of children, gender, state/SCF/ZIP
Price: $150/M (base)
Contact: IDG List Services, Rich Green at 508-370-0832 or [email protected]
Satellite Business Solutions
Access Intelligence LLC has launched a list of 22,993 subscribers to Satellite Business Solutions magazine. It targets information technology professionals in management, human resources and training positions.
Selections: Recency, home/business address, age, gender, income, state/SCF/ZIP
Price: $150/M
Contact: Worldata, Jay Schwedelson at 561-393-8200, ext. 176 or [email protected]
Options Success Seminar Registrants
Whitney Information Network Inc. has assembled almost 6,000 names on the Options Success Seminar Registrants file. These individuals responded to offers to attend seminars and learn about options trading. The average sale was $150. Sources include direct mail, direct response TV and the Internet.
Selections: state/SCF
Price: $145/M
Contact: MetaResponse Group Inc., Diane Dubocq at 954-360-0644, ext. 217 or [email protected] and Star Ursillo at 954-360-0644, ext. 213 or [email protected]
ASI Sweepstakes Reporting Buyers
The first monthly hotline for the ASI Sweepstakes Reporting Buyers list contains 12,000 names. ASI buyers spend $5 to $15 to receive sweepstakes and contest reports. Direct mail is the source.
Selections: Gender, state/SCF/ZIP
Price: $100/M
Contact: Listdata Management Services Inc., David Brill at 845-357-1881 or [email protected] and Oney Currithers at 845-357-1881 or [email protected]
High Tech Households
This file identifies 29 million consumers by type of Internet connection and e-mail service provider. These are consumers who opted-in to receive information from a variety of Web pages. This file includes customers of America Online, Earthlink, MSN, Time Warner and other service providers. Postal addresses and telephone numbers are available.
Selections: Connection type, e-mail service provider, estimated age, estimated home value, estimated income, ethnicity, gender, head of household, Hispanic household, homeowner/renter, IP address, length of residence, telephone number, verification data
Price: $150/M
Contact: Millard Group Inc., Jim Long at 603-924-9262, ext. 2225 or [email protected]
America’s High Society
Database marketing firm ITW Publishing has released a list identifying more than 78.4 million consumers with minimum $250,000 incomes. They represent the top 30% wealthiest Americans. Sources include direct mail, public records, credit, subscription and survey data.
Selections: Household/lifestyle demographics, state/SCF/ZIP
Price: $90/M
Contact: Midwest Direct Marketing Inc., Dorothy J. Rusk at 913-686-2220 or [email protected]
Spanish Speaking Donors
More than 1.8 million individuals are identified on the Spanish Speaking Donors file. Those listed have a median age of 37 and $35,000 median income. Sources include direct mail and online surveys, in addition to mail order, retail, online and direct response television transaction data, plus census and other overlaid data.
Selections: Hotlines, age, income, gender, homeowners, presence of children, sweepstakes entrants, donor category, bankcard holders, Internet connected, state/SCF/ZIP
Price: $55/M
Contact: Focus USA, Lori Collins at 603-635-1842 or [email protected]
Network
