LIST MANAGEMENT CHANGES
–Sacramento Magazine
American List Counsel now manages this file of 25,150 direct mail-sold subscribers to this Northern California lifestyle magazine. Lake Group Media was the previous manager.
Selections: Gender, paid, state/SCF/ZIP
Price: $100/M
Contact: American List Counsel, Risa Curtis 609-580-2756; [email protected])
–The Upper Room
Christian magazine publisher The Upper Room has chosen Statlistics to manage eight lists. The previous manager was the Bush Co.
Those files, each priced at $95 per thousand, include Alive Now Magazine, with 10,373 subscribers; Upper Room Magazine, with 343,956 subscribers; Upper Room Large Print Magazine, with 177,644 subscribers; Weaving Journal, with 17,752 subscribers; Pockets Magazine, with 82,473 subscribers; Upper Room Book Buyers, with 27,361 purchasers; and El Aposento Alto Spanish language magazine, with 8,859 subscribers.
Statlistics said it hopes to release an Upper Room master file by mid-March.
For more information, contact: Statlistics, Nancy Spielman (203-778-8700; [email protected])
INSERT MEDIA
–Mrs. Fields Gifts Inc. Blow-In
More than 6.7 million annual opportunities are available for insertion into catalogs.
Selections: State/SCF/ZIP
Price: $45/M
Contact: RMI Direct Marketing Inc., Hillary Taylor (203-824-4631; [email protected])
UPDATED LISTS
–DMI Lifestyles