* Latino Marketing Network
* Treasury and Risk Management E-mail
* Revival Soy Health Products
* Controlled Environments Magazine
* DecisionHealth Coding, Billing and Reimbursement
* Primedia Powerbase International Master File
* Paula Young and Especially Yours
* Harlequin Canada Master File
NEW LISTS
Latino Marketing Network
Some 98,000 names with 30-day recency have been assembled to launch the Latino Marketing Network list. Updates will include 60- and 90-day counts. Direct mail and other mail order buyer transactions are the sources, combined with ethnic data from Experian.
Selections: Product categories, payment method, purchase amount (ranges), income ranges, adult’s/child’s age/gender, presence/number of children, length of residence, religion, state/SCF/ZIP
Price: $120/M (last-30-day buyers)
Contact: Estee Marketing Group Inc., Deana Burrett at 914-235-7080, ext. 16 or [email protected]
Treasury and Risk Management E-mail
Wicks Business Information has introduced an e-mail list of subscribers to Treasury and Risk Management magazine. The count is 38,076. Subscribers include treasurers, chief financial offers and other financial management executives.
Selections: Job title, sales volume, number of employees, purchase decision process, number of employees, state/SCF/ZIP
Price: $300/M
Contact: Statlistics, Marge Fernbach at 203-778-8700, ext. 136 or [email protected] and Isabel Arvoy at 203-778-8700, ext. 117 or [email protected]
Revival Soy Health Products
Revival Soy Health Products
Buyers named on the Revival Soy Health Products file spent on average $70. Most of these 186,042 individuals are women who enrolled in a monthly shipment program. The sources are television, direct mail, space advertising and the Internet.
Selections: Gender, state/SCF/ZIP
Price: $120/M
Contact: Macromark Inc., Star Rell at 845-230-6331 or [email protected]
Controlled Environments Magazine
Vicon Inc. has released a list for Controlled Environments magazine. A total of 30,167 postal and 14,158 e-mail addresses are available. This publication reaches engineers and support staff at life sciences and microelectronics firms.
Selections: Gender, state/SCF/ZIP
Price: $225/M (postal file); $300/M (e-mail file)
Contact: VentureDirect Worldwide, Nancy Liddane at 212-655-5153 or [email protected]
DecisionHealth Coding, Billing and Reimbursement
Professionals who attended live or audio conferences are identified on the DecisionHealth Coding, Billing and Reimbursement list. More than 27,500 attendees are listed. Three-quarters of these individuals are women. Direct mail is the source.
Selections: Gender, state/SCF/ZIP
Price: $150/M
Contact: Lake Group Media Inc., Daniel Grubert at 914-925-2449 or [email protected]
Primedia Powerbase International Master File
Subscribers to various consumer magazines are identified on the Primedia Powerbase International master file. The file is comprised of 175,425 Canadian and 39,431 other international subscribers. The source is 65% direct to publisher.
Selections: Source, paid, province
Price: $115/M (Canadian subscribers); $300/M (international subscribers)
Contact: Specialists Marketing Services Inc., Amy Lyons at 201-865-5800, ext. 2216 or [email protected] and Josh Vicente at 201-865-5800, ext. 2205 or [email protected]
SPECIALS!
Paula Young and Especially Yours
Publishers and fundraisers can test the Paula Young and Especially Yours lists for $60/M, reflecting a $15/M to $10/M discount, respectively, through Dec. 31. Contact Direct Media Inc., Matthew Musikar at 203-532-2445 or [email protected]
Harlequin Canada Master File
The Harlequin Canada Master File is available for 20% off the base rate for mailers who’ve not tested this file within the last 24 months. Contact Cornerstone Group of Companies, Erin McFadden at 416-932-9555, ext. 371 or [email protected]
Network
