* Sacred Heart League
* Edu-E-mail
* China Tech News Opt-in E-mail
* Warm Biscuit Catalog Buyers
* Horse Health Product Buyers
* Satellite TV Service Subscribers
* Blog, Blog, Blog
* People in the News
LISTS UNDER NEW MANAGEMENT
Sacred Heart League
Direct Media Inc. has assumed management of the Sacred Heart League lists. The master file contains 458,539 donors from the last 12 months. It consists of Roman Catholics who made contributions one or more times to appeals from Sacred Heart League or Southern Missions. Five subfiles are available. The average donation was $10. Direct mail is the source. National Fundraising Lists formerly handled these names.
Selections: Donors $5/10-plus, state/SCF/ZIP
Sample Usage: Food Bank Programs, Hanna Boys Center, St. Bonaventure Indian, Trinitarians, Franciscan Missions Association, Marist Brothers, Oblate Missions, Salesian Missions, St. Jude League
Price: $95/M
Contact: Direct Media Inc., John Briley at 203-532-3770 or [email protected]
NEW LISTS
Edu-E-mail
E-mail addresses for 644,237 professionals who work in education are available on the Edu-E-mail file. It reaches college administrators, faculty and librarians. Sources include school surveys, direct mail and other response lists. Selections are included in the base price.
Selections: Job function, course taught, college type, enrollment, affiliation, Carnegie classification, state
Price: $300/M
Contact: MKTG Services, Michael Sweeney at 978-661-8044 or [email protected]
China Tech News Opt-in E-mail
Chinese information technology professionals who subscribe to an English language technology newsletter are named on this file. More than 23,000 IT professionals and executives with their e-mail address are available. Online registration is the source.
Selections: None offered
Price: $400/M
Contact: Bethesda List Center Inc., John Rucker at 301-986-1455, ext. 25 or [email protected]
Warm Biscuit Catalog Buyers
Warm Biscuit Bedding Co. has a list of 12,570 catalog buyers from the last 12 months. Segments with 6- and 24-month buyers are available as well. Products sold include decorating products for children’s rooms, lines, gifts, toys and fabric. The unit of sale was $114.
Selections: State/SCF/ZIP
Price: $120/M (last-12-month buyers)
Contact: Catalyst Direct Marketing, Becky Santaniello at 973-831-4222, ext. 234 or [email protected]
Horse Health Product Buyers
A total of 56,278 names have been assembled on the Horse Health Product Buyers list. Products sold include wormers, vaccines, nutritional supplements and disinfectants. Direct mail is the source.
Selections: State/SCF/ZIP
Price: $100/M
Contact: Mail Marketing Inc., Joann O’Rourke at 201-750-3222, ext. 26 or [email protected]
Satellite TV Service Subscribers
More than 2.8 million names are available on the Satellite TV Service Subscribers file. These consumers indicated that they’re satellite TV customers. Sources include Web site registrations and both online and offline surveys. Inquiries for telemarketing will be considered.
Selections: Age, gender, income, lifestyle, monthly hotline, music, presence of children, state/SCF/ZIP
Price: $80/M (postal file); $100/M (e-mail file)
Contact: eTargetMedia, Harris Kreichman at 954-480-8470, ext. 223 or [email protected]
Blog, Blog, Blog
Some 2.5 million names are named on the Blog, Blog, Blog list. These broadband Internet users include online bill payers and credit card users. Sources include online registrations, direct mail, space ads and telemarketing.
Selections: Monthly hotline, ethnicity, income, telephone numbers, age, presence of children, credit card buyers, state/SCF/ZIP
Price: $85/M
Contact: List Connection Inc., Paul Matthews at 954-941-7118 or [email protected]
People in the News
Lenore Cunningham has joined Lake Group Media Inc. as sales director in the list management division. Cunningham will work on accounts such as World Publications, ESPN the Magazine, Future US, Morris Communications and National Review. She formerly worked for Mal Dunn Associates Inc.
Network
